Assoc Mgr Category Management
Why Hershey:
At The Hershey Company, our culture is rooted in purpose and inspired by Milton Hershey’s enduring vision that business should create opportunity for others. Through our commitment to corporate philanthropy, we create positive impact by supporting communities, helping children thrive, and operating as a business for good. This includes our deep and long standing partnership with Milton Hershey School, where we invest in education, workforce readiness, and hands on engagement to help students succeed beyond the classroom. Supported by strategic grantmaking, product donations, cross brand collaboration, and strong employee volunteerism, Hershey offers a place to work where making a difference—locally and globally—is part of how we do business every day.
Location
Charlotte, NC
About The Hershey Company
How will you fit into the big picture?
Serves as a category thought leader for our Hershey Salty/Protein Business as well as a retail advisor for the Easter and Holiday Seasons. Responsible for translating shopper, category, and consumer insights into actionable strategies that drive category growth and retailer success.
What will you do?
What will you do?
- Serve as a trusted category advisor to Family Dollar through fact-based recommendations that drive category growth and Hershey share gains.
- Synthesize actionable insights using retailer data, syndicated data, shopper insights, and internal business data sources.
- Support Category Management objectives and distribution goals using tools such as Circana, 1010data, Numerator Insights, Dunnhumby, Power BI, Excel, Copilot, and Mekko charts.
- Utilize Hershey's internal order management system, SOLVE, to write and place orders that support sell-through and customer-defined targets.
- Analyze business performance, distribution, assortment, and category opportunities to deliver meaningful recommendations.
- Transform complex data into compelling stories that influence strategic planning, assortment decisions, allocations, and seasonal execution.
- Partner with Sales and cross-functional teams to create efficiencies and improve Category Management processes.
Minimum Education & Requirements
- 3+ years of relevant experience in Category Management, CPG Sales, Sales Analytics, Business Analytics, or a related field.
- Experience leveraging data and insights to influence business decisions and customer outcomes.
- Foundational knowledge of category management principles and consumer packaged goods industry trends.
- Experience working with retailer, shopper, syndicated, or internal data sources preferred.
- Strong analytical, storytelling, and technical skills with tools such as Excel, Power BI, PowerPoint, Copilot, Circana, 1010data, Numerator, and Dunnhumby.
- Bachelor's degree required.
The Hershey Company is an Equal Opportunity Employer. The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws.
The Hershey Company is an Equal Opportunity Employer - Minority/Female/Disabled/Protected Veterans.
You may request a reasonable accommodation if you are unable or limited in your ability to use or access our online application process as a result of a disability.
You can request an accommodation via phone or email.
To request an accommodation via phone, please call +1 877-804-1794 and leave a voicemail with your contact information. You may also email a request for accommodation to ApplicationHelp@hersheys.com. Please be sure to include “Accommodation Needed” in the subject line. This will ensure that your email is routed to the appropriate contact who will handle your request.
Nearest Major Market: Charlotte
