Associate Manager, Retail Development

Location: Hershey, PA or Remote

Summary

The Associate Manager of Retail Development supports the Retail Development Dynamic Deployment Manager by executing core operational and strategic initiatives. This role is responsible for ensuring data accuracy, maintaining reporting workflows, and providing responsive support to our retail teams. The ideal candidate is highly organized, analytical, and able to manage multiple priorities in a fast-paced, collaborative environment. This role is retail facing, with expectations to attend all TDMs and work in the field quarterly. Travel ~5 weeks/year.

Role Responsibilities

Data Management & Reporting:

Maintain accurate data for territory, routing, time, mileage and performance systems (e.g., TD Linx & RDT cleanliness). Support key data organization such as cycle turnover routing maintenance, while partnering with the team to automate processes where possible (e.g., THRIVE). Support Maps Advanced base visit plan optimization, creation (monthly), and tracking output vs base routes to ensure Maps is functioning maximumly. Maintain all Routing, Calendar & Maps related job aids/ How-to-guides/ training videos.  Work with RLs and ALs directly to solve any routing issues or store realignments. Holds shared responsibility for routing analytics accuracy.

Operational Support & Issue Resolution:

Coordinate and document field requests (Retail one-offs), dual routing uploads, mid-cycle changes, and new hire profile setup. Ensure inquiries to the Retail Development Inbox are properly routed and resolved.

Process Improvement & Collaboration:

Identify manual workflows that can be automated, research solutions, and partner with cross-functional teams to improve data accuracy and operational efficiency. Work with Salesforce, Industry peers, and IS partners to find ways to improve and maintenance Maps Advanced

Communication & Stakeholder Engagement:

Provide timely updates, share insights from reporting, and collaborate with leaders to align on business needs. Serve as a reliable point of contact for internal partners, ensuring clear and proactive communication.

Qualifications

Bachelor’s degree required

~4+ years of experience in retail, sales support, or related role

Strong analytical and reporting skills; proficiency in Microsoft Excel and data tools

Demonstrated ability to manage multiple projects and deadlines

Excellent written and verbal communication skills; attention to detail and strong work ethic

Ability to work independently with proactive problem-solving while thriving in a team environment

Ability to handle confidential data with discretion

Creative and curious mindset, with willingness to learn new tools and bring forward fresh ideas

Core Competencies & Soft Skills

Project Management & Time Management: Ability to balance concurrent tasks and prioritize effectively.

Analytical & Problem-Solving Skills: Capable of diagnosing issues, researching solutions, and escalating only when necessary.

Collaboration & Adaptability: Comfortable working across teams, receptive to feedback, and willing to challenge the status quo to improve outcomes.

Communication & Professionalism: Can clearly articulate findings, maintain stakeholder confidence, and represent Retail Development effectively as Retails main point of contact.

Continuous Learning: Stays current with industry tools, data trends, and best practices to ensure ongoing process improvement.