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Category Analyst

Posted Date:  Feb 27, 2025
Requisition Number:  124525

Job Location: Remote
 

 

Why Hershey?
Over more than a century, our iconic brands have been built on a foundation of community investment and connections between people around the world. Equally competitive and compassionate, we continue to build a legacy as we invest in the people and snacks of the future.

From the beginning, Milton Hershey believed that if you do good, you’ll do well. By doing what we do best—from our delicious snacks to spreading goodness in our communities—we bring people together.
The spirit of creating human connections that motivated our founder 125 years ago remains the driving force that inspires our 18,000 employees today.
And while much has changed in America since the days of Milton Hershey, the power of building connections with those around us—from consumers and shareholders, to our partners and employees—remains vital to the future of our children, our communities, and our business.
 

Responsibilities
• Identify solutions to address analytical gaps by working cross-functionally with groups such as Information Services (IS), including data architects and data scientists
• Become the subject matter expert on the current toolset along with marketplace capabilities 
• Troubleshoot issues with tools to ensure data is accurate and complete; maintain records of nuances with the data
• Support peers with analytics to help influence the future of the category
• Refine the plan to account for changes in the long-term business strategy and new technological capabilities
• Validate prioritization of enhancements in alignment with business objectives
• Leverage Hershey’s data platforms to uncover new insights and answer business questions; present findings back to peers and leadership to drive business decisions
• Influence internal Hershey decision-making and planning based on insights derived from working with peers and datamining
• Partner with IS to optimize ways to mine the data for insights and support team members with data extracts from Hershey’s platforms
• Synthesize actionable insights using multiple data sources – Syndicated, customer, space etc.
• Leverage analytical tools such Alteryx, PowerBI, and more
• Question the status-quo and continually challenge yourself and the team with what is possible; develop test and learn opportunities to identify new ways to grow sales for the category

 
Minimum Requirements
• Intellectual Curiosity
• Strong problem-solving capabilities
• Prior experience working with data visualization tool PowerBI
• Prior experience working with data manipulation tools such as Alteryx
• Foundational knowledge in statistical modeling
• Project Management and organizational skills
• Strong communication skills, including with technical and non-technical stakeholders
• Ability to distill insights from data and explain key takeaways
• 1+ years of experience in data analytics and analysis
• Prior Category Management and/or CPG Sales experience preferred
• Bachelor’s Degree required

 

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