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Note: If you apply for a role at Hershey through our career’s website, we may use technologies that use automation to filter your candidacy based on objective criteria. We also use AI-enabled tools that help us facilitate the selection of our future Hershey talent. These tools may help with activities such as matching and scoring candidates to roles based on requirements and scheduling interviews. These systems process only the information you provide in your application, including your resume, work history, education, and responses to screening questions. While these technologies assist with certain steps in our recruitment process and may provide recommendations, all final decisions, including those affecting whether candidates advance to subsequent stages in the applicant process, are made by our talent acquisition teams with meaningful human review and independent judgment. Depending on your location and the specific role you apply for, additional disclosures about our use of AI in recruitment may be provided to you separately.

Consumer Engagement Specialist

Posted Date:  Aug 11, 2026
Requisition Number:  129976

Job Overview

This role supports consumer engagement activities by managing routine interactions and applying foundational judgment to resolve moderately complex issues under general supervision. They collect feedback, document issues, and support escalation processes to inform improvements. They maintain accurate consumer account and contact information to support ongoing engagement workflows. They suggest minor updates to processes or documentation based on recurring consumer observations. Their work contributes to reliable service delivery and supports positive consumer experiences.This role supports the US and Canada.

Accountabilities

1. Manage Routine Consumer Interactions
The role responds to routine consumer inquiries by providing accurate information using established procedures. The role collects required details to support timely handling of requests. The role contributes to consistent and positive consumer experiences.
2. Support Issue Research Using Standard Methods
The role investigates routine issues by reviewing account information and applying defined troubleshooting steps. The role escalates issues that exceed its scope with appropriate documentation. The role supports efficient issue progression toward resolution.
3. Collect and Document Consumer Feedback
The role gathers consumer comments, concerns, and requests and documents them accurately in designated systems. The role identifies recurring observations that may indicate potential improvement opportunities. The role ensures feedback is available to support service quality reviews.
4. Maintain Consumer Data Accuracy
The role enters and updates consumer and operational information according to data integrity guidelines. The role reviews entries for completeness and correctness. The role supports reliable reporting and follow‑up activities through accurate data.
5. Process Improvement
The role identifies minor inefficiencies or recurring issues encountered during daily work. The role suggests small updates to procedures or reference materials to improve clarity or effectiveness. The role contributes to continuous improvement efforts within the team.

Minimum Education & Requirements

•Knowledge of standard or general customer service practices.
•Knowledge of prominent social media platforms and how they function both publicly and privately.
•Ability to work quickly and reliably with little oversight.
•B.S. in Communications, Business Administration, Marketing, PR or English.
•2 - 4 years of experience in a customer service role.
•Previous experience with social media customer service preferred.

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