Assistant Marketing Manager Seasons - Mississauga

Job Title: Assistant Marketing Manager – Seasons
Work Arrangement: Hybrid (3 days in-office at Mississauga, 2 days work from home)

The Hershey Company:

Your career. Your ownership. Together, we’ll make more Moments of Goodness.

Hershey employees get to make real, impactful changes daily. We are looking for thinkers, leaders and challengers – people who initiate and make a true impact. Here at Hershey Canada, we strike the perfect balance between autonomy and support. Our managers are equipped to foster your career aspirations and empower your growth. With resources like e-learning, coaching, cross-functional projects, your personal and professional growth is paramount to the team. Hershey’s people-focused mindset is what makes our culture so sweet.

Major Canada brands include OH HENRY! HERSHEY’S KISSES, BROOKSIDE, POT OF GOLD, JOLLY RANCHER, REESE’S, TWIZZLERS, HERSHEY’S, SKOR, CHIPITS and ICEBREAKERS.

Hershey Canada is proud of our position as Forbes Canada’s Top Employer. We’ve been recognized as a Greater Toronto Top Employer’s for the 5th consecutive year. We’ve also been named as a Great Place to Work for 2024 - 2025!

At The Hershey Company, we're committed to making a difference in the communities where we live, work and do business. This commitment dates from the earliest years of our company and is a vital part both of our heritage and of who we are today.

Position Summary:

The position will be responsible for assisting the Marketing Manager in the comprehensive management of the Seasons and Partnerships Portfolio to achieve growth targets.  Responsibilities include assisting with developing and executing strategic marketing plans, collaborating with cross-functional teams to develop and commercialize new product innovation & renovation projects, managing the budget & day-to-day management of team priorities and ad hoc requests.

What will you do:

• Lead cross-functional teams on commercialization projects, ownership of critical path, team accountability, Gate process, proactively flag risk with solution-focused mindset
• Lead management of existing brand partnerships and assessment of new partnership opportunities across all Seasons
• Support MM in development of 3-year strategy for Holiday and Valentine’s seasons
• Support MM in consumer, shopper, category insights in collaboration with insights team -proactively driving these insights into actions to drive the business
• Collaborate with Sales Strategy & Shopper Marketing on G2M launch of seasonal programs, including providing IMC plan, product spec, images, samples and other marketing inputs to support sell-in story
• Support Field Sales in the development and execution of retail programs (coupons, focus sell, etc.)
• DME budget management, budget planning for upcoming years & in-year mgmt.
• Support MM in graphic development, briefing agencies and approval process
• Close collaboration with OMNI team on holistic communication strategy & asset planning
• Coordinate effectively with agency partners and internal teams

What We Need:

• Business degree or equivalent experience with a marketing or related major preferred

• Strong verbal and written communication skills with experience across a wide breadth of audiences
• Overall business knowledge and holistic general management approach
• Strong leadership skills – ability to manage and collaborate with cross-functional teams
• Project management experience (timelines, budgets)
• Superior strategic thinking and planning coupled with outstanding analytical abilities
• Ability to use creative problem solving / innovative solutions approach
• Lifelong learner and potential to be a strong people developer
• Ability to thrive in a constantly evolving environment
• Willingness to be a part of a high performing team that works hard and has fun!
• Proficient in MS Office Suite (Word, Excel, PowerPoint)
• Marketing experience preferred (Recent grads with “rich” coop experience welcome)

Benefits and Perks of Working at Hershey Canada:

• Flexible Work Environment! We pride ourselves in offering flexibility in your work schedule
• Flexible dress policy – this includes jeans!
• Corporate social responsibility programs - because we should leave the world a little better than we found it.
• Health and Wellness Reimbursement program as well as other great employee benefits
• Fantastic rewards and recognition programs
• Working for a company recognized as one of the best in Canada and the GTA!

Of course… exposure to some of the finest chocolate and non-chocolate confectionery products