Associate Marketing Manager - OH Henry, Hersheys & Variety

Job Title: Associate Marketing Manager – OH Henry, Hersheys & Variety

Location: Mississauga, ON 

The Hershey Company

Your career. Your ownership. Together, we’ll make more Moments of Goodness.

Hershey employees get to make real, impactful changes daily. We are looking for thinkers, leaders and challengers – people who initiate and make a true impact. Here at Hershey Canada, we strike the perfect balance between autonomy and support. Our managers are equipped to foster your career aspirations and empower your growth. With resources like e-learning, coaching, cross-functional projects, your personal and professional growth is paramount to the team. Hershey’s people-focused mindset is what makes our culture so sweet.

Major Canada brands include OH HENRY! HERSHEY’S KISSES, BROOKSIDE, POT OF GOLD, JOLLY RANCHER, REESE’S, TWIZZLERS, HERSHEY’S, SKOR, CHIPITS and ICEBREAKERS.

Hershey Canada is proud of our position on Forbes' Top Five Best Employers 2024 and 2025 and Forbes 2022 World’s Top Female Friendly Companies. For 2025 We’ve been recognized as Greater Toronto Top Employer’s for the 6th consecutive year and Canada’s Most Admired Cultures 2021-2023. We’ve also been named as a Great Place to Work for 2023 - 2025!

At The Hershey Company, we're committed to making a difference in the communities where we live, work and do business. This commitment dates from the earliest years of our company and is a vital part both of our heritage and of who we are today. 

How will you fit in the big picture?

The position will support the OhHenry, Variety and Hersheys desk with an ownership for the OhHenry portfolio. Responsibilities include leading monthly business reviews, developing and executing strategic marketing plans, monitoring brand sales, profitability and expenditures, & leading & participating in cross functional teams to develop and commercialize successful marketing programs.

What will you do?

• Lead the creation of the annual brand plan

• Commercialize new consumer driven innovations in tandem with the full cross functional team

• Leading business analysis and reviews

• Develop and executing marketing plans, including copy and media plans

• Complete ownership of brand annual operating plan including proactive assessment of risks and opportunities

• Manage DME budget, monthly business cycle forecasting, and ongoing portfolio optimization and rationalization

• External and internal assessments of the business, competitors, customers and trends

• Present to senior management, sales organization & external buyers to win support for recommendations

     Skills, Knowledge and Education Requirements

• Business degree or equivalent experience with a marketing or related major preferred

• A minimum of 2 years of progressive brand management experience in the Packaged Goods industry or similarly disciplined industry

• Project management experience

• Superior strategic thinking and planning coupled with outstanding analytical abilities

• Overall business knowledge and holistic general management approach

• Strong verbal and written communicator to wide breadth of audiences including Senior Management

• Strong leadership skills

• Ability to nurture and contribute to innovation and creative solutions

• Demonstrated ability to be accountable for sales and income results

• Lifelong learner and potential to be a strong people developer

• Problem solving / innovative solutions experience

• Experience with P&Ls/Cost accounting

• Willingness to be a part of a high performing team that works hard and has fun!

• Working knowledge of Nielsen IQ analytics

Benefits and Perks of Working at Hershey Canada:

• Flexible Work Environment! We pride ourselves in offering flexibility in your work schedule

• Flexible dress policy – this includes jeans!

• Corporate social responsibility programs - because we should leave the world a little better than we found it.

• Health and Wellness Reimbursement program as well as other great employee benefits

• Fantastic rewards and recognition programs

• Working for a company recognized as one of the best in Canada and the GTA!

• Of course… exposure to some of the finest chocolate and non-chocolate confectionery products

Location

The Hershey Canada corporate head office is located at:

5750 Explorer Drive, Suite 500

Mississauga, Ontario, L4W 0B1

The location is LEED (Leadership in Energy and Environmental Design) certified and has been custom designed to reflect Hershey's tradition of teamwork with a focus on a productive and open workflow environment.

Get to know us more on our website at Hershey Canada or our LinkedIn: Hershey Canada Inc.